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Media / Press Briefing Information
[ Background Materials ]   [ Press Releases ]   [ Other References ]

These briefing materials are prepared for media, press and anyone as the social media. We encourage reporters, bloggers and everyone to help spread the word. As much as we have worked hard to ensure a well-rounded and comprehensive set of policies and measures to ensure a successful launch of the .Asia IDN, ultimately, the processes are only as good as the participation. Your word to the world will make a difference.

The DotAsia Organisation is a not-for-profit organisation incorporated in Hong Kong with a focused mission to operate the .Asia Registry and a purposeful mandate to direct surplus proceeds to initiatives that benefit the community in the region. These include projects to bridge the digital divide and regional research development initiatives.

DotAsia is the first global “top-level domain” headquartered in Asia, and the Pioneer Domains Program for IDN mirrors what was done for the initial launch of the .Asia domain names and it will be openings its doorsmarks the first time ever a domain registry is opening its doors for domains based on the quality of proposals received for any domain name of choice. This represents millions of dollars in value of domain names that is offered by DotAsia to pioneers of the .Asia IDN domain. As a not-for-profit startup nevertheless, we need every bit of your help to get the word out to the community. DotAsia worked hard on its initial launch for .Asia domain names and the .Asia IDN will use the same policies making it very smooth indeed.

Your participation will make a difference for Asia.
Background Information / Materials:
.Asia IDN Launch Information Package
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Corporate Backgrounder
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DotAsia機構簡介 -- 機構背景
DotAsia机构简介--机构背景 
DotAsia Organization (닷아시아 기관) 소개
Value of a Domain Name (What's in a Domain Name?)
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txt
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.Asia域名的價值
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doc
.Asia域名的价值 
도메인이름의 가치는 무엇인가? .Asia 도메인이름의 가치
A Brief Introduction of the Pioneer Domains Program
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「亞洲域名先鋒計劃」簡介
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doc
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「亚洲域名先锋计划」简介
Executive Bio -- Edmon Chung
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Executive Bio -- Leona Chen 
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Executive Bio -- Ching Chiao 
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.Asia Pioneer Domains Program (Leaflet)
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doc
pdf
「亞洲域名先鋒計劃」宣傳單張
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doc
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「亚洲域名先锋计划」宣传单张
アジアドメインの誕生
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.Asia Sunrise Informational Brochure
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.Asia Sunrise Schedule (Leaflet)
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Celebrity Pioneer Invitation Letter (Template)
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pdf
Celebrity Pioneer Invitation (Email Template)
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Press Releases:
Other References:
DNJournal -- “The Domain Industry News Magazine” -- http://www.dnjournal.com
Domainer’s Magazine -- “Domainer's Magazine was designed to provide valuable insight and thought leadership into the Domaining world.” -- http://www.domainersmagazine.com
DomainNews.com -- “The Domain Name Industry News” -- http://www.domainnews.com
DomainNameNews.com -- “The industry leading source for daily information about domain sales, domain company news, and other domain industry news and views.” -- http://www.domainnamenews.com
The Domain Name Industry Brief -- Volume 4 -- Verisign
The Wall Street Journal -- Thanks to Web Ads, Some Find New Money in Domain Names -- David Kesmodel, 2005-11-17
AOL money & finance (The Wall Street Journal) -- Domain Name Could Fetch Up to $400 Million -- Dennis K. Berman, 2007-06-22
USA Today -- Domain names become premium Web real estate -- Jon Swartz, 2006-05-09
MSNBC -- Domain name sells for $2.75 million -- Bob Sullivan 2004-07-20
BusinessWeek -- The Domains Of The Day -- Aaron Pressman, 2007-06-25
MediaPost JupiterResearch: Online Ad Spending To Reach $35.4 Billion in 2012 -- Online Media Daily, 2007-06-19
SearchDomainsForSale.com -- Creative Domain Marketing
Zetetic -- All-Time Top Domain Sales
SearchEngineWatch (Forums.searchenginewatch.com) -- Purchased google.cn and google.com.cn at million dollars
Business 2.0 Magazine (CNNMoney.com) -- The man who owns the Internet -- Paul Sloan, 2007-05-22
Seven Mile - The Official Frank Schilling blog
The Key by Paul Sloan – The Internet land grab, music, and more
TH・E CON・CEP’TU・AL・IST -- One who maintains the theory of conceptualism
Policies & Challenge Process:
General Policies
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Challenge Process
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Pioneer Contract
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Download Application Forms:
Celebrity Pioneers
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Social Pioneers
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Community Pioneers
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Global Brand Pioneers
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Partner Pioneers
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Financial Assistance
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What's a domain name worth?
Registrar Info Materials:
Template Invitation Letters
Customizable Application Forms (branded with registar logo)
Papers on the value of a .Asia domain name
Brochures and materials for the Pioneer Domains Program